AI IS FINDING YOU A GIRLFRIENDMatchmakers were women who specialized in arranging marriages, acting as intermediaries between families to find suitable partners. Their role was crucial in many cultures throughout history, especially in societies where arranged marriages prioritized social, economic, and familial compatibility over romantic love.
Across different eras and regions, these women had specific names:
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In medieval and Renaissance Europe, they were known as matchmakers or celestinas, like the character in La Celestina by Fernando de Rojas.
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In China, the "Mei Po" (媒婆) played a key role in arranged marriage traditions.
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In Russia and Eastern Europe, "svakha" were women specialized in finding partners for young people.
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In the Jewish tradition, "shadchanim" were professional matchmakers responsible for arranging marriages within the community.
Their work wasn’t just about pairing couples; they also negotiated dowries, ensured compatibility, and made sure the marriage was beneficial for both families. While their role has faded in many societies, matchmakers still exist today, especially in religious communities or cultures where arranged marriages remain a common practice.
Now, let’s ask AI to find you a girlfriend—let’s see what it comes up with and if you like any of the options.
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Bloopers.
THE FUTURE OF MODELINGOne after another, they pose. Naked, stunning, flawless. They don’t sweat. They don’t move. They don’t exist.
These are models generated by artificial intelligence. And if you think this is just some aesthetic curiosity, you're already late.
For brands, marketers, and ad agencies, this is peak efficiency: no castings, no contracts, no complications.
No image rights to pay, no sessions to coordinate, no schedules, egos, or middlemen to deal with.
A junior with four hours of practice and access to an AI can generate a hundred images with a hundred different models—each one perfect, each one ready to sell whatever you need.
For a fraction of what it would cost to hire a single real model.
And it’s not just photos. We’re talking videos, ads, entire campaigns built on faces and bodies that don’t exist—but look just as real as the real ones.
Flawless skin, captivating eyes, a body that poses exactly how the client wants.
No retakes. No water breaks. No complaints.
All controlled. All optimized. All impersonal.
It’s not that real models will vanish overnight. But their space is shrinking.
Because if you can get what you want, whenever you want, and pay far less for it... the industry won’t think twice.
And for many professionals, that’s a real threat.
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Meanwhile, on the subway.